As the contract designer for MSP+OS's brand identity, I developed a comprehensive visual system that embodies the company's mission to empower IT and Managed Service Providers (MSPs) through strategic coaching, systems consulting, and technology stack services. My responsibilities included creating a distinctive logo, selecting appropriate typography, establishing a cohesive colour palette, and formulating detailed brand guidelines to ensure consistency across all platforms and communications.

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MSP+OS is a collaborative venture formed by the unification of five pioneering companies, each with a distinct speciality. Together, MSP+OS leverages the collective expertise of these entities to provide an umbrella of solutions for fast-growing IT/MSP businesses, guiding them toward their envisioned future. 

 

The brand identity I crafted reflects MSP+OS's commitment to innovation, collaboration, and excellence, effectively communicating its core values and vision to a diverse audience of IT professionals and businesses.